PEPPA Pig fans were left surprised after George was spotted wearing a medical aid following a life-changing diagnosis.
Fans spotted the subtle update in recent images from the series and at Peppa Pig World, sparking discussion about George’s new storyline.
George Pig can be seen wearing the small device as part of an upcoming new storyline aimed at raising awareness.
The character George Pig at Peppa Pig World in Paulton’s Park can also be seen wearing the hearing aid.
Show bosses have introduced the plot to help young viewers better understand medical conditions and the aids that can support them – with many parents praising the series for its inclusive message.
Fans have since taken to social media to applaud the move, calling it an important step for children watching at home.
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On TikTok, one user commented: “Kids can undergo hearing loss, I love this inclusivity honestly. I love Peppa Pig and always have and always will.”
Another added: “Guys, this is probably the best way to reveal George is hard of hearing. He NEVER talks or really responds so it makes sense.”
A third said: “This warms my heart because I only got my hearing aids at 16 even though I had trouble hearing since 4.”
A fourth penned: “Young me would have felt so represented, I was also a kid with a hearing aid.”
The groundbreaking new storyline will see George Pig revealed to have moderate hearing loss, and he will begin wearing a hearing aid in upcoming episodes on Milkshake from March 9.
Joining the show for the episodes is Gladiators star Jodie Ounsley, AKA Fury, who is profoundly deaf and has a cochlear implant.
She will voice the audiologist who helps George with his diagnosis.
The episode is called Hearing Test, and sees Peppa’s family learn that George has moderate hearing loss in one ear during a routine doctor’s visit.
George has been fitted with a hearing aid, helping him experience the world of sound in a whole new way.
In upcoming episodes, young viewers will watch him discover everyday noises – from splashing in muddy puddles to the cheerful chime of the ice-cream van.
The storyline also features a heartwarming milestone, as George says Peppa’s name for the very first time.
Created with guidance from the National Deaf Children’s Society, the plot is designed to help families understand childhood hearing loss in an age-appropriate way – while celebrating difference and inclusion.