Asda makes major change to 2,300 products in ALL its stores in huge boost for shoppers

ASDA has made a major change to the price of more than 2,300 everyday products in all its stores, delivering a huge boost for shoppers at the tills.

The change covers household staples bought week in, week out, with savings of up to 50 per cent on selected lines.

The supermarket has strengthened its Asda Price promise, committing to beat Tesco, Sainsbury’s and Morrisons on thousands of items, including rivals’ loyalty card prices, without requiring customers to sign up to any scheme.

The range includes fresh meat and produce, chilled and core grocery lines, as well as bakery items and household essentials.

Alongside lower shelf prices, Asda is boosting savings through Asda Rewards.

Throughout January, customers shopping in-store will receive 10 per cent back in their Asda Rewards Cashpot on all fresh produce purchases.

ALL CHANGE

Asda makes major change to over 4,000 items – making life easier for shoppers

AISLE BE THERE

Asda makes major change to aisles across 186 stores starting from this month

The offer is designed to support healthier choices at the start of the year while helping families manage post-Christmas budgets.

Rachel Eyre, Chief Customer Officer at Asda, said: “We know many families are feeling the pinch post-Christmas and it can be difficult to get household budgets back on track.

“We want to help by giving them the lowest prices on the products they buy the most.

“Asda Price means great value with clear and consistent pricing which is available to everyone without the need for a loyalty card.”